Are Software Download Websites Nonetheless a Viable Advertising Idea?

Never get me incorrect, I’m all for the notion of free computer software download sites and at one minute I was thoroughly confident that it was the only way to get targeted traffic and customers to get new computer software through the Web. Today, I don’t know if that nevertheless retains accurate. I’m beginning to have my doubts. Like everything in lifestyle, items alter, and one has to maintain up with those adjustments or chance getting remaining guiding.

A handful of a long time again I assisted 1 of my sons with a software program ingredient that he experienced produced and desired to offer by way of the apparent benefits of the world wide web, which after more than 10 years in our place, was just beginning to bear fruit. We timidly began distributing the application to the various obtain websites a job that I managed personally while he struggled with the development of the enterprise software that he was undertaking single-handedly. At that instant in time, I had to fill out all the varieties by hand, which was not an easy or an enjoyable process by any signifies.

Anyhow, because of to our blended determination and the site visitors generated by the download web sites, organizations from all above the world commenced to buy the element and the automatic PAD file on autopilot took absent the strain of filling out varieties from my hands. Without truly becoming ready to know precisely in how numerous sites the application was registered and working, the benefits had been quite very clear: this was the way to promote in World wide web for this distinct solution. At the identical time, we observed that the property web site that harbored the application gained really little attention from the research engines and Google was just commencing its astonishing upward career, but we did not be concerned as well significantly due to the fact the free of charge download sites ended up performing all the work.

accounting software lasted about four or 5 several years, but began to dwindle in the final few of many years, and factors have become unsure, to say the least. We began to fret about the durability of a application that had possibly outrun its life-cycle possibilities. My son immediately started out to make some poorly-needed revisions in the first supply code, migrating it to other programming languages, commenced to rely on new applications like WinForms, WPF and Silverlight to spruce up his output and did a complete make-over of his site.

None of this has been easy and sales have not been anyplace like just before, but one particular factor that has absolutely altered is that the lookup engines commenced to identify the web site and only a handful of of the best down load websites are even now accountable for a much smaller sized portion of the visits to the website. In our scenario it is probably due to the fact our product got dropped in the shuffle somewhere in between the 1000’s on thousands of different packages that hit the marketplace each day. We even now have not been in a position to genuinely put our fingers on what has occurred, but being aware of that we no more time can rely completely on third-social gathering targeted traffic has created us a lot more aware of the excellent obstacle that we have in advance if we want to maintain in company.